Benutzer:Weidinger Julian: Unterschied zwischen den Versionen
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===Writing=== | ===Writing=== | ||
| + | In the advert "buckle up" by "Deutsche Verkehrswacht" especially car drivers but in general everyone using cars shall be reminded of using seat belts. In the advert the photos of four people are shown. Three of this photos are marked with black ribbons, which stands for the death of the people shown in the photos. In the fouth picture there also is a black ribbon, but it lies around the man's breast. Instead of death this ribbon sybolizes a seat belt. So there is a contrast created between death and the usage of seat belts. | ||
== US politics == | == US politics == | ||
Version vom 22. März 2010, 12:20 Uhr
Inhaltsverzeichnis |
English - LK 09/11
Advertisement
| question | answer |
|---|---|
| what product? | using seat belts |
| aim and target group? | car drivers/users |
| elements? | photos of four people, three of them marked with black ribbon => dead, in one picture the black ribbon stands for a seat belt |
| how is "customers'" attention attracted? | no writing, message not to understand on first view |
| message? | seat belts rescue lifes |
| how does the advert work, how are people influenced/convinced? |
|
Writing
In the advert "buckle up" by "Deutsche Verkehrswacht" especially car drivers but in general everyone using cars shall be reminded of using seat belts. In the advert the photos of four people are shown. Three of this photos are marked with black ribbons, which stands for the death of the people shown in the photos. In the fouth picture there also is a black ribbon, but it lies around the man's breast. Instead of death this ribbon sybolizes a seat belt. So there is a contrast created between death and the usage of seat belts.
US politics
Terms/phrases about "US politics"
- president = Präsident
- constitution = Verfassung
- law = Gesetz
- presidency = Präsidentschaft
- party = Partei
- "bully pulpit" = "Tyrannenkanzel"
- political acumen = politischer Scharfsinn
- economy = Wirtschaft
- equal rights = Gleichberechtigung
Expectations in Obama
German politics
- the "black-yellow coalition" is i think the best one we could get
- hopefully they will really be able to lower the taxes and reboost the economy
- according to the videos about Mr. Westerwelle which can be seen online, i don´t think he is the right one to become foreign minister
