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(special sounds)
(Metaphors)
Zeile 37: Zeile 37:
 
*You are the light in my life --> hope and happiness
 
*You are the light in my life --> hope and happiness
 
*You are my heart --> the essential thing
 
*You are my heart --> the essential thing
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{| class="prettytable sortable"
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|+ The advert xy ...
 +
|- style="background: #DDFFDD;"
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! question
 +
! answer
 +
|-
 +
|what product?
 +
|Leroy Merlins's do it yourself shop
 +
|-
 +
|aim and target group?
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|young business men 
 +
|-
 +
|elements (description, relation between them?
 +
The first thng you see is an attractive woman almost having sex with a craftsman. Then you recognice her husband catch them out.
 +
 +
|how is "customers'" attention attracted?
 +
|
 +
|-
 +
|
 +
|
 +
|-
 +
|message (of text and image)?
 +
|Men should do the work at home by themselves since otherwise their wives will cheat on them
 +
|-
 +
|how does the advert work, how are people influenced/conviced?
 +
|
 +
*advert appeals to ...
 +
*message is supported by ...
 +
*advert uses customers' wishes, fears, etc. to ...
 +
*rhetorical and stylistic devices in language and imagery:
 +
*reader makes associations with/is reminded of ...?
 +
|}

Version vom 22. März 2010, 12:16 Uhr

Inhaltsverzeichnis

About me

  • I'm 17 years old
  • I live in Haßfurt
  • My intensive courses are English and Latin

What Americans expect from Obama

1.http://article.nationalreview.com/?q=MGEyN2JjYWVjZTAxNWVlMmVhNGU3NmUyNTQwYTJhNzI=

2.http://www.eschoolnews.com/news/top-news/index.cfm?i=60353

Thoughts on the election In Germany

  • Just 70.78% voters participation is a shame
  • Election was very unspectacular

What Republicans think of Obama

http://www.washingtonpost.com/wp-dyn/content/article/2008/02/01/AR2008020102663.html

Estuary Englisch

Definition

An accent used by many speakers of various social classes in southeastern England, characterized by a mixture of features drawn from middle-class and working-class speech.

special sounds

  • Use of intrusive R.
  • A broad A (ɑː) in words such as bath, grass, laugh, etc. This is often seen as the litmus test of a South-East accent, but it has only spread to rural areas of the south-east in the last forty years.
  • T-glottalisation, i.e., using some glottal stops: that is, "t" is sounded as a glottal occlusion instead of being fully pronounced when it occurs before a consonant or at the end of words, as in "eight" or "McCartney" and it can also occur between vowels, as in Cockney or southern dialects e.g. "water" (pronounced as [wɔːʔə])
  • Yod-coalescence, i.e., the use of the affricates /ʤ/ and /ʧ/ instead of the clusters /dj/ and /tj/ in words like "dune" and "tune".
  • Diphthong shifts, e.g., the diphthong in words like "I" becomes [ɑɪ], the diphthong in words like "brown" becomes [æʊ], and the diphthong in words like "face" becomes [ɛɪ], [ɐɪ], [ʌɪ], or [æɪ]
  • L-vocalisation, i.e., the use of [o] where RP uses [ɫ] in the final positions or in a final consonant cluster.
  • Use of confrontational question tags. For example, "We're going later, aren't we?", "I said that, didn't I?"
  • Th-fronting, i.e., replacement of [θ, ð] with [f, v] (e.g. [fɪŋk] for think)
  • H-dropping, i.e., Dropping [h] in stressed words (e.g. [æʔ] for hat)
  • Double negation. However, Estuary English may use "never" in case where "not" would be the Standard. For example, "he did not" [in reference to a single occasion] might become "he never did".
  • Replacement of an /r/ with a /w/ is not found in Estuary, and is also very much in decline amongst Cockney speakers

Metaphors

  • You are a knife in my stomach --> painful, dangerous
  • You are a gazelle --> graceful
  • You are the light in my life --> hope and happiness
  • You are my heart --> the essential thing


The advert xy ...
question answer
what product? Leroy Merlins's do it yourself shop
aim and target group? young business men
elements (description, relation between them?

The first thng you see is an attractive woman almost having sex with a craftsman. Then you recognice her husband catch them out.

how is "customers'" attention attracted?
message (of text and image)? Men should do the work at home by themselves since otherwise their wives will cheat on them
how does the advert work, how are people influenced/conviced?
  • advert appeals to ...
  • message is supported by ...
  • advert uses customers' wishes, fears, etc. to ...
  • rhetorical and stylistic devices in language and imagery:
  • reader makes associations with/is reminded of ...?