Advertising: Unterschied zwischen den Versionen
Aus RMG-Wiki
K (Die Seite wurde neu angelegt: * [http://contexts.org/socimages/files/2008/07/bmw_first.jpg BMW - Advert] * [http://www.gallup-robinson.com/essayimages/31pioneer.jpg Pioneer - Advert] * [http://www.c...) |
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| − | * [http://contexts.org/socimages/files/2008/07/bmw_first.jpg BMW - Advert] | + | ==Looking at print-adverts== |
| − | * [http://www.gallup-robinson.com/essayimages/31pioneer.jpg Pioneer - Advert] | + | Answer the following questions for one of the adverts listed below: |
| − | * [http://www.cityfood.com/media/resampled/articleElement/137/resampled_Prairie%20Vodka%20ad.jpg Prairie-Vodka Advertisement] | + | # What product is advertised/for sale? |
| + | # Describe the elements (picture(s), title, slogans, texts, emblems ...) of the advert. | ||
| + | # What group(s) of people is this advert directed at? | ||
| + | # What is the message/question/promise of the advert? How is this (implicitly/explicitly) expressed? | ||
| + | # How is the taerget group made to want this product? Through which channels/by what rhetorical or visual tricks/effects does the advert appeal to the viewer/reader? | ||
| + | |||
| + | :* [http://contexts.org/socimages/files/2008/07/bmw_first.jpg BMW - Advert] | ||
| + | :* [http://www.gallup-robinson.com/essayimages/31pioneer.jpg Pioneer - Advert] | ||
| + | :* [http://www.cityfood.com/media/resampled/articleElement/137/resampled_Prairie%20Vodka%20ad.jpg Prairie-Vodka Advertisement] | ||
Version vom 10. März 2010, 23:02 Uhr
Looking at print-adverts
Answer the following questions for one of the adverts listed below:
- What product is advertised/for sale?
- Describe the elements (picture(s), title, slogans, texts, emblems ...) of the advert.
- What group(s) of people is this advert directed at?
- What is the message/question/promise of the advert? How is this (implicitly/explicitly) expressed?
- How is the taerget group made to want this product? Through which channels/by what rhetorical or visual tricks/effects does the advert appeal to the viewer/reader?
