|
|
Zeile 46: |
Zeile 46: |
| and words that we know from their speeches like "hame", which the queens said, change into "home". Words like "dutay" are changed into "dutee" like the normal people say. | | and words that we know from their speeches like "hame", which the queens said, change into "home". Words like "dutay" are changed into "dutee" like the normal people say. |
| | | |
− | | + | =Advertising= |
| | | |
| {| class="prettytable sortable" | | {| class="prettytable sortable" |
Version vom 22. März 2010, 10:57 Uhr
Elections Germany & USA
Election in Germany
1.The two most famous canndidates are the challenger Mr. Steimeier and the chancellor Mrs. Merkel
2.The duel was more a duet between Merkel and Steinmeier
Expectations of Obama
1.There are many expactations that weigh on Obama
2. Most people think that their expectations of Obama were complied.
What Europe says about obama
- Obama is favorite candidate in Europe because he promises change
- German and french chancellor send congratulation for obama after the election
- They are looking for an intensive trans- Atlantic cooperation
- In Europe there is an almost euphoric mood about obama
- Obama says that there are many problems to be solved but as sarkozy said he is ready "to change the world" with obama
Queens Englisch
Queen's English means the standard form of either written or spoken British English regarded as correct.
Queens englisch changes from the aristocratic language to a more and more
middle class language and also the royals try to hide their education behind a more middle class language
and words that we know from their speeches like "hame", which the queens said, change into "home". Words like "dutay" are changed into "dutee" like the normal people say.
Advertising
Reggaefest
question
|
answer
|
what product?
|
Reggaefest
|
aim and target group?
|
people who like reggae but especially normal or even conservative people
|
elements (description, relation between them?
|
a attractive woman with conservative looking and blonde long hair but she has one dreadlock strand. On the top of tht picture is the logo of the reggaefest and the sentence "there is only one day to reggae"
|
how is "customers'" attention attracted?
|
by this attractive conservative looking with the one dreadlock strand which does not look conservative at all and is even forbidden in some amerivacan schools
|
message (of text and image)?
|
normal conservative people should come to the reggaefest too cause then they can change their role for one day and are not the average man/woman for this day. It has something to do with the outbreaking of their normal live beeing something completely different to what they are in normal live
|
how does the advert work, how are people influenced/conviced?
|
- advert appeals to ...
- message is supported by ...
- advert uses customers' wishes, fears, etc. to ...
- rhetorical and stylistic devices in language and imagery:
- reader makes associations with/is reminded of ...?
|
|
|